Frames customers want to try on.

What to show in the frame

An optician sells both style and eye health. A frame can talk about both.

• Eyewear collection of the season: a photo of someone wearing glasses.
• Eye test: what happens, how long it takes, how to book.
• Contact lenses and sunglasses with UV filters.
• Specialist lenses: varifocals, computer glasses, night driving lenses.
• Children’s glasses and family offers.

Where to hang it and which format

• Window: double-sided hanging A1 (594 × 841 mm) behind the glass.
• Eyewear display wall: single-sided 600 × 1600 mm between the panels.
• Counter and fitting desk: A4 (210 × 297 mm) power bank frame with information on lens types.
• Waiting area outside the consulting room: single-sided A2 (420 × 594 mm) describing the eye test.

Why a backlit poster rather than a screen or an ordinary frame

An optician’s combines retail with a healthcare service, so the interior needs to be bright, clean and orderly. An LED frame has a minimalist form, and tempered glass is easy to wipe. An illuminated poster renders frame colours and sunglass lens tints without glare and, unlike a screen, has no moving images and needs no video content. You change to a new collection in seconds.

Case study

An optician’s offered eye tests, but many customers came in only for frames. A double-sided A1 now hangs in the window: sunglasses collection facing the street, an eye test invitation facing in. An A2 frame describing the test went up in the waiting area, and an A4 power bank frame with lens types stands at the fitting desk. Customers now ask about eye tests at the counter more often.

How to order — step by step

You do not need to know about advertising or printing. You just need to know where the frame will hang and what you want to show on it.

• Measure the space and choose the artwork format — you will find tips above.
• Choose a model: single-sided for the wall, double-sided for the window, horizontal above the counter or with a power bank for the table.
• Prepare your artwork or describe what you want to show — we will help you choose the right backlit print.
• Order a frame and print at shop.ledmesee.com or send a photo of the space via the contact form.
• Hang or stand the frame, connect the power and slide in the poster. You change the next graphic in seconds.

Important: an indoor frame

LEDMESEE frames are designed for indoor use. The slot through which you change the poster is not sealed, so outdoors dust, dirt and moisture would get inside. If you want passers-by to see your advertising, place the frame indoors, behind the shop window. We are working on a special cover that will protect the frame from rain, snow, dust and dirt.