A new collection visible before customers step inside.

What to show in the frame

Show clothes in context: worn, styled, in the mood of the season. A hanger cannot do that.

• New collection campaign: a photo from the shoot in portrait format.
• Lookbook: complete outfit ideas.
• Sale and last sizes — clear, but without a garish look.
• Brands available in the boutique and capsule collections.
• Services: alterations, gift cards, personal shopping.

Where to hang it and which format

• Window: double-sided hanging A0 (841 × 1189 mm) or A1 behind the glass — a campaign for the street and for the interior.
• Main wall: single-sided 800 × 1800 mm or 1200 × 2400 mm with the collection shoot.
• By the fitting rooms: single-sided 300 × 1200 mm or 600 × 1600 mm with a lookbook.
• Counter and till: A4 (210 × 297 mm) power bank frame with a gift card offer.

Why a backlit poster rather than a screen or an ordinary frame

A boutique changes collections several times a year and needs a display that keeps up with the season. A screen in the window competes with reflections and feels like chain-store advertising, while an ordinary frame is invisible after dark. A backlit poster renders fabric textures and skin tones faithfully, the frame is just over a centimetre deep and does not hide the merchandise, and you slide in a new campaign in seconds.

Case study

A womenswear boutique showed its new collection only on mannequins, which disappeared into the gloom in the evening. A double-sided A0 frame now hangs in the window: the season’s campaign facing the street, alterations information facing the shop. A 600 × 1600 mm lookbook frame went up by the fitting rooms, and an A4 power bank frame by the till. For each collection, the boutique only orders new prints.

How to order — step by step

You do not need to know about advertising or printing. You just need to know where the frame will hang and what you want to show on it.

• Measure the space and choose the artwork format — you will find tips above.
• Choose a model: single-sided for the wall, double-sided for the window, horizontal above the counter or with a power bank for the table.
• Prepare your artwork or describe what you want to show — we will help you choose the right backlit print.
• Order a frame and print at shop.ledmesee.com or send a photo of the space via the contact form.
• Hang or stand the frame, connect the power and slide in the poster. You change the next graphic in seconds.

Important: an indoor frame

LEDMESEE frames are designed for indoor use. The slot through which you change the poster is not sealed, so outdoors dust, dirt and moisture would get inside. If you want passers-by to see your advertising, place the frame indoors, behind the shop window. We are working on a special cover that will protect the frame from rain, snow, dust and dirt.